Oculus VR & Facebook on Games

This went from them wanting £250k to fund the kickstarter to them eventually getting around £2.4m from that I think (amazing in itself!). There was a lot of interest in Oculus Rift and they would certainly have made a packet from it, however If someone came and offered you $2 billion for anything you'd snatch their damned hand off in an instant! I don't like that it was Facebook though. VR Farmville! YAY!!!!!! Ugh. Just my opinion but I actually think that any backlash from this may go towards making Sony's Project Morpheus look more appealing to gamers and game makers alike.

While I completely agree with the points @Old Codger is making, I feel as if though we're missing the whole "Social" possibilities of the deal.
Facebook has ample cloud power to run a server based virtual world. They could let users access to this world through a browser based login window and make use of the keyboard/existing controllers or provide a new interface to interact with. This world can host virtual houses for each FB user, companies can have their own virtual real estate to showcase / promote their products and services. Public figures can have appearances and interact with the fans etc. Pretty much a PlayStation home but with aspects that are featured in movies like "Gamer" or "Surrogates". This side of it is quite appealing to me. ( Just my two cents ).